Now that Google incorporates video into their universal search results pages, and YouTube is the #2 search engine in the world, high-quality video is an essential component to any strategy for increasing online visibility. How can you make sure you get the most out of your YouTube uploads?
Create Content That Gets Results:
1. Create compelling content
You [...]
Category Archives: YouTube
YouTube Video Optimization for Your Business
January 19, 2010 – 12:23 am
Website Video 101
March 9, 2009 – 5:24 pm
Pure Visibility is getting ready to launch videos on a couple of our client’s websites as well as our own site. I have a background in film, so I have fallen into the role of “video guy” and have the task of helping clients get their videos online. Even though I am a directed and [...]
Universal Search aka Blended Search
January 16, 2009 – 10:12 am
Last month I attended Search Engine Strategies (SES) in Chicago and a recurring theme throughout the week was universal search/blended search and how to leverage it for your online marketing campaigns. In particular I attended 3 panel discussions on online video and in each session universal search was a hot topic. The big takeaway I [...]
How YouTube Saved Barack Obama Forty-Six Million Dollars
October 29, 2008 – 3:55 pm
This evening Barack Obama is going to spend about four to five million dollars to air a thirty minute ad on three major networks nationwide. Not since Ross Perot in 1992 has a candidate spent so much money to reach so many people at the same time.
But, in fact, Barack Obama has reached the equivalent [...]
