Pure Visibility was recently selected to join the Yahoo! Web Analytics Consultant Network. As part of the thorough application process we had to demonstrate our expertise in applying analytics data to online marketing campaigns. Andy Chapelle of Crain’s Detroit Business interviewed Linda Girard in Crain’s Detroit Business to find out what this means for [...]
Category Archives: Pure Visibility
Pure Visibility Discusses Recent Accreditation in Crain’s Detroit Business
Join the growing team at Pure Visibility
We’re hiring!
We are looking for an enthusiastic Internet Search Analyst to join our team. The ideal candidate will have experience developing, launching, managing, and optimizing paid search, organic visibility, and social media campaigns for clients across multiple search engines. This position has a moderate level of client exposure ranging from providing timely and insightful analysis [...]
Are you certifiable? Why professional qualifications matter
At small companies and even large ones, people perform tasks outside of their areas of training. This is a natural occurrence, happening when folks cover each others tasks during a vacation, because of a promotion, during special short-term projects, and for many other reasons. A lack of formal training is almost a condition of participating [...]
SEO No-Brainers (Via the Etymology of Pure Visibility)
The most difficult part of diving into SEO is not any specific tactic. Instead, just making sense of the enormous amount of information online and off can be overwhelming. Have you ever wondered what the most important pieces of an SEO strategy are? If so, this post is for you.
[...]
SEO and Branding at Internet User Experience 2009
Pure Visibility was well represented last week at the Internet User Experience 2009 conference. In addition to helping out behind the scenes, our Co-Founder and Visionary, Linda Girard, was a keynote speaker (”Bringing the Left Brain and Right Brain Together Online: Branding + Optimization”) and participated in a panel on Branding, Search Engine Optimization, [...]
New Urchin AdWords Fix Released Today (6.501)
A happy little note just arrived in my email box announcing the AdWords Urchin* fix. As described in the Google announcement:
This release is primarily aimed at addressing the problem of downloading very large CPC data files (up to 256 mb) from long-term or high-volume AdWords campaigns. It also fixes the 64-bit visitor-ID overflow problem, some [...]
Behind the Scenes – Project Manager Career Sketch
A current college student asked me how I got into internet marketing, and what a typical day is like at my job. In case it would be useful to someone, I thought I’d post it here.
How did I get into internet marketing?
Unintentionally, but I’m sure happy I did.
I have a pretty funny career path so [...]
Pure Visibility Analyst Featured on Google Analytics Blog
Pure Visibility’s Jessica Hullman, author of many fine posts on this blog, has become the first guest poster on the Google Analytics Blog. Her post is titled Mastering Motion Charts – Trend Analysis.
New analysis tools and visualizations like Motion Charts are always exciting for Pure Visibility and we jumped at the chance to continue or [...]
We’re Hiring – Sales Representative
We’re hiring!
Pure Visibility is looking for an enthusiastic, responsive individual to join our sales team. This part-time position will support our existing sales team by acting as a first contact for incoming sales leads, someone to help us qualify new opportunities and promote our product offerings.
Details on the open position can be [...]
Secret Google Ranking Document Posted Online
Most of my blog posts don’t get many hits. It’s not that surprising; I don’t really spend much time being thorough with the information I write about because I don’t have as much time as I’d like to write a post. I do try to be original, so I’m not repeating the same [...]








