Wheeeee. Google updates PR numbers in the toolbar every few months, and another update is happening. The numbers on the toolbar don’t represent anything that Google uses for rankings in its algorithm, except in an abstract way. The hip thing to do if you’re an SEOer is just to ignore it. [...]
Category Archives: Google Relevancy Ranking
More Woes for the Competition: Google is Crawling Web Forms
April 17, 2008 – 7:58 pm
It’s been a while since anyone talked about the size of Google’s index compared to its competitors. My guess would be that it dwarfs Yahoo! when it comes to meat and potatoes pages - non-duplicates, non-100%-template, non-ad-spam - but I don’t know where Google is at for certain. This is definitely one [...]
Observations about keyword rich anchor text and Google rankings
February 13, 2008 – 3:26 pm
Back links are of serious importance for getting good Google rankings. They establish site authority and boost your site’s perceived importance to particular search engine queries. I’ve seen sites that weren’t at all targeting competitive keyphrases in their page copy, but were able to rank for them by virtue of keyword rich text [...]
Search engines improving rankings for general queries
February 10, 2008 – 3:03 pm
One difference between natural search engine listings and paid search listings is the use of IP addresses for locating users to determine what paid listings might show. To understand what I mean here are Google search results for the term “orthodontists.” Click on the thumbnail to get a larger image:
I live in [...]
AdWords, Amazon, Google Base, and the Long Tail
February 24, 2007 – 1:01 pm
Accurate delivery of long tail items through a integrated search tool is the next step in online search engines. Google is WAY behind. Google Base is supposed to deal with that, but I get the sense that Google Base is Google’s bastard stepchild. The frustration of contributors to the Google Base’s user forum has gotten [...]
Television versus Search comparison. Guess who wins
February 7, 2007 – 2:46 pm
Lostremote.com recently had a chance to compare traffic from a breaking Television Report about the Boston Aqua Teen Hunger Force story. Traffic to their site doubled in the day after the report broke from visitors searching for “lost remote” or entering the name directly. However, it tripled the day after that from people who were [...]
