Pure Visibility is only one of a handful of companies to be both Analytics and AdWords certified. That number is definitely increasing, but for now the list is short, and the process of how we got here is sometimes seen as mysterious to other companies or clients.
It’s really not. The honor of both titles was [...]
Category Archives: Analytics
The Double Honor of Analytics authorization and AdWords certification
Security Programs Making Cookie-Based Analytics Tools Inaccurate
A recent report from the Center for Media Research that found the proportion between new and repeat visitors in cookie-based tracking tools was inaccurate.
The essential argument was that third-party cookies are consistently flushed by security programs because they are generally seen as superfluous or violations of security and/or privacy. According the research, 31% of all [...]








