Comments on: A Marketing Idea for Real Estate Developers http://blog.purevisibility.com/2008/05/a-marketing-idea-for-real-estate-developers/ Fri, 03 Feb 2012 18:42:22 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Dan Shields http://blog.purevisibility.com/2008/05/a-marketing-idea-for-real-estate-developers/comment-page-1/#comment-488 Dan Shields Wed, 21 May 2008 16:03:05 +0000 http://blog.purevisibility.com/?p=120#comment-488 I don't think it would be a problem to have the web developer who is creating your site to take the listings you post on it and automatically create a data feed, then set up a script that runs it once a day. I am guessing that is how the current ones are doing it. I don’t think it would be a problem to have the web developer who is creating your site to take the listings you post on it and automatically create a data feed, then set up a script that runs it once a day. I am guessing that is how the current ones are doing it.

]]> By: Bud Gibson http://blog.purevisibility.com/2008/05/a-marketing-idea-for-real-estate-developers/comment-page-1/#comment-487 Bud Gibson Wed, 21 May 2008 13:30:53 +0000 http://blog.purevisibility.com/?p=120#comment-487 I think the big challenge any non-web company faces in all this is getting their information available on the web. Google base is a possibility, but how much time are you going to spend uploading, etc.? Most non-web companies need something that is automatic and ties into their current tools. I think the big challenge any non-web company faces in all this is getting their information available on the web. Google base is a possibility, but how much time are you going to spend uploading, etc.?

Most non-web companies need something that is automatic and ties into their current tools.

]]> By: Dan Shields http://blog.purevisibility.com/2008/05/a-marketing-idea-for-real-estate-developers/comment-page-1/#comment-483 Dan Shields Wed, 21 May 2008 03:16:59 +0000 http://blog.purevisibility.com/?p=120#comment-483 I would say making sure you submit your listings to Google Base. I don't think I have seen any One boxing for homes but I'm sure it will be coming soon. Searching for homes on Google Base I am sure will start to be the destination people will shop for homes in the future. Although sites like http://www.trulia.com/ are great, we all know everyone will use a Google product over the next. Once there are One Box results for searches like "1400 - 2200 sq. ft house Ann Arbor" You will start seeing a huge shift in what site is driving users to real estate sites. For anyone not familiar with the term "One Box", it is the term used for the small set of links that show up just under the two main Adword ads but before the normal search results and it brings people to Google Base or other types of listings. I would say making sure you submit your listings to Google Base. I don’t think I have seen any One boxing for homes but I’m sure it will be coming soon. Searching for homes on Google Base I am sure will start to be the destination people will shop for homes in the future. Although sites like http://www.trulia.com/ are great, we all know everyone will use a Google product over the next.

Once there are One Box results for searches like “1400 – 2200 sq. ft house Ann Arbor” You will start seeing a huge shift in what site is driving users to real estate sites.

For anyone not familiar with the term “One Box”, it is the term used for the small set of links that show up just under the two main Adword ads but before the normal search results and it brings people to Google Base or other types of listings.

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