http://blog.purevisibility.com/2007/12/how-to-explain-search-engine-marketing-to-anyone-in-three-minutes/ Fri, 03 Feb 2012 18:42:22 +0000 hourly 1 http://wordpress.org/?v=3.0.1 http://blog.purevisibility.com/2007/12/how-to-explain-search-engine-marketing-to-anyone-in-three-minutes/comment-page-1/#comment-2163 Virtual Spokesperson Tue, 14 Dec 2010 06:14:06 +0000 http://blog.purevisibility.com/2007/12/how-to-explain-search-engine-marketing-to-anyone-in-three-minutes/#comment-2163 Interesting article. The Section on Creating Visitors of Value I think is maybe the most critical. I wish you would spend a little more time on that. This really is the secret is it not? Most companies continue to drive more and more traffic and yet they cannot define WHO is visiting, WHY they are visiting and WHAT stage they are at in the buying process. Most beginning marketers just hope that if they get someone to a website, make it functional and well designed, cross there fingers and walk way, the sales will happen. I think giving your visitors the option to define for themselves what stage they are in is one of the best ways to do this. Interesting article. The Section on Creating Visitors of Value I think is maybe the most critical. I wish you would spend a little more time on that. This really is the secret is it not? Most companies continue to drive more and more traffic and yet they cannot define WHO is visiting, WHY they are visiting and WHAT stage they are at in the buying process. Most beginning marketers just hope that if they get someone to a website, make it functional and well designed, cross there fingers and walk way, the sales will happen. I think giving your visitors the option to define for themselves what stage they are in is one of the best ways to do this.

]]> http://blog.purevisibility.com/2007/12/how-to-explain-search-engine-marketing-to-anyone-in-three-minutes/comment-page-1/#comment-2044 SubmitYOURArticle.com Fri, 27 Aug 2010 15:39:10 +0000 http://blog.purevisibility.com/2007/12/how-to-explain-search-engine-marketing-to-anyone-in-three-minutes/#comment-2044 Definitely a well-written article explaining what is SEM and some aspects to be done for an effective Search Engine Marketing. I'm not sure though if it took me 3 minutes to read it... lol. Anyways, I could also say that you've done a pretty good job explaining what SEM is about. And generally, what's important is optimizing your site not for search engines but instead for those visitors, helping them understand what your site/page is all about. Definitely a well-written article explaining what is SEM and some aspects to be done for an effective Search Engine Marketing. I’m not sure though if it took me 3 minutes to read it… lol. Anyways, I could also say that you’ve done a pretty good job explaining what SEM is about. And generally, what’s important is optimizing your site not for search engines but instead for those visitors, helping them understand what your site/page is all about.

]]> http://blog.purevisibility.com/2007/12/how-to-explain-search-engine-marketing-to-anyone-in-three-minutes/comment-page-1/#comment-1565 Sam Beavan Mon, 04 May 2009 18:29:35 +0000 http://blog.purevisibility.com/2007/12/how-to-explain-search-engine-marketing-to-anyone-in-three-minutes/#comment-1565 I really enjoyed the article on search engine optimisation. It's difficult to explain all these areas so concisely. I often struggle with this myself and think I need a number of analogies to explain the numerous areas that need to be looked at. Using video marketing and implementing video testimonials and/or a video spokesperson to a website is a good way of enhancing SEO efforts and turning this traffic into sales. Getting people onto your website is only half the battle - converting this traffic into sales is key. Good PR and copywriting, video production and integration and video optimisation all need to be looked at in detail. I really enjoyed the article on search engine optimisation. It’s difficult to explain all these areas so concisely. I often struggle with this myself and think I need a number of analogies to explain the numerous areas that need to be looked at. Using video marketing and implementing video testimonials and/or a video spokesperson to a website is a good way of enhancing SEO efforts and turning this traffic into sales. Getting people onto your website is only half the battle – converting this traffic into sales is key. Good PR and copywriting, video production and integration and video optimisation all need to be looked at in detail.

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