This is a nice article that fits in nicely with our own perspective on how to get the word out about interactive marketing. Maybe putting actual dollar amounts next to each suggestion is cheesy, but it shows how much he values the activities. We didn’t agree with everything (suggestion 5 in particular raised some howls in our group), but overall it was a useful article.

The key thing we noted about Andy’s suggestions was that all of them were about networking and social marketing. In other words, he believes that the best way to promote a 21st century marketing business is to get people talking about you because of what you write or say.