Monthly Archives: January 2007

Andy Beal’s “Add $1 Million in Revenue to your Interactive Marketing Agency in 2007″

This is a nice article that fits in nicely with our own perspective on how to get the word out about interactive marketing. Maybe putting actual dollar amounts next to each suggestion is cheesy, but it shows how much he values the activities. We didn’t agree with everything (suggestion 5 in particular raised some howls [...]

60 Days out: Gord Hotchkiss and the SES

It’s always interesting to look at major events like the SES and people’s impressions of them. One of the best writers to attend the SES was Gord Hotchkiss, a search engine marketer and observer of the meta patterns that drive a lot of the current SEM market. He wrote an article titled “THINGS ARE CHANGING [...]

Science Publishers Fight Free Information Access

One of the truest statements I know of is from Upton Sinclair, who said:
“It is difficult to get a man to understand something when his salary depends on not understanding it.”
I have found that if something makes no sense whatsoever in terms of the assertions people make it is generally tied to this truth. Nowadays [...]

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